就业前景:
与酒店相关的行业都是学成归来的学生们的选择,学生将会在世界范围内的国家旅游组织、国际私营企业、航空公司、酒店和旅行机构寻得职业发展。
课程简介:
此课程旨在帮助学生了解更多关于酒店及旅游营销的相关知识,把握旅游消费行为的心理,更好地认识酒店及旅游营销在国际市场营销管理文化中的影响和作用。课程重在培养学生的创新能力和沟通技巧,使学生在国际酒店及旅游营销领域中获得更好的发展。通常所学课程包括以下几个方面:
Hospitality and Tourism Operating Systems
Hospitality Services Marketing
Organisational Behaviour
Financial Management
Strategic Management of International Hotel Companies
Research Methods
Dissertation
推荐学校:
University of Surrey
International Hotel Management
录取要求:a Bachelors degree (UK Lower Second/2.2 or above) or equivalent qualification or Higher level professional qualifications or Relevant work experience
雅思:6.5 or above, with a minimum of 6.0 in each com...6.5 or above, with a minimum of 6.0 in each component (or equivalent).
Oxford Brookes University
International Hotel and Tourism Management
录取要求:a good second-class honours degree in hotel, to...a good second-class honours degree in hotel, tourism and management (or equivalent) plus at least one year's work experience in the hotel and tourism industry.
雅思:6.5 overall with at least 6.0 in the reading an...6.5 overall with at least 6.0 in the reading and writing components and 6.0 in speaking and understanding.
Northumbria University
Business with Hospitality and Tourism Management
录取要求:A first degree, equivalent to a 2.2 honours cla...A first degree, equivalent to a 2.2 honours classification
雅思:6.5 (or above) with a minimum score in each com...6.5 (or above) with a minimum score in each component of Reading, Writing, Listening and Speaking of 5.5